This brief was for a fashion company that selling sportswear. I was told that the items are made with quick turnaround and are sold online only. The target audience is millennials and the brand wants to convey a sense of empowerment, while at the same time being down-to-earth.
I was tasked with creating a billboard advertisement for the company. They wanted a greyscale design that was still bold and eye-catching.
This brief was for a fashion company selling modern lingerie. They advised that they wanted to convey a sense of luxury, while at the same time being affordable, and the target audience is young adults.
I had to create a logo, an illustration for the packaging and design the packaging for one of their products. They asked for a simple art style, and wanted me to use the brand colour, which is black.